Keystone Group Expands Portfolio with Acquisition of Thor Helical, Insofast, and Product Licensing Company.
The Keystone Group has announced the acquisition of a majority shareholding in Thor Helical, Insofast Ltd, and Product Licensing Company, bringing the respected Thor Helical brand and its global operations under the Keystone umbrella.
This strategic move reinforces Keystone’s ongoing commitment to innovation and growth within the construction sector. It marks a significant expansion of the Group’s product offering in the areas of masonry repair, structural reinforcement, and insulation fixings.
About Thor Helical
Thor Helical, a global leader in helical wall ties and structural reinforcement systems, has earned a strong reputation for product innovation and technical excellence. The integration of Thor Helical into the Keystone Group will enhance manufacturing capacity, broaden distribution networks, and strengthen the Group’s ability to serve a growing customer base across domestic and international markets.
Also included in the acquisition is Insofast Ltd, a UK-based manufacturer known for its high-performance insulation fixings. The addition of Insofast complements Keystone’s existing portfolio and supports its mission to deliver complete, high-quality solutions for modern construction.
Speaking about the acquisition, John Duffin, Managing Director of Keyfix, commented:
We are delighted to welcome Thor Helical and Insofast to the Keystone Group. Their specialist expertise and strong product innovation align closely with our values. This acquisition allows us to broaden our offering while continuing to prioritise the safety, performance, and quality our customers expect.
What To Expect
Under the new structure, Thor Helical’s product range will now be offered under Keyfix, enhancing their suite of non-combustible masonry accessories. This move supports Keyfix’s position as a market leader in providing complete non-combustible cavity solutions for high-rise buildings and fire safety-compliant construction.
Customers of Thor Helical and Insofast can expect business as usual, with no disruption to service. The acquisition brings with it added technical resources, manufacturing support, and access to Keystone’s established infrastructure.
The transition will be supported by a dedicated account management team, with John Duffin overseeing the integration and strategic direction. Leadership from Thor Helical will continue to be involved throughout the transition to ensure a smooth alignment of operations, culture, and customer service. The addition of Thor Helical and Insofast represents another key milestone in the Group’s ongoing growth journey.